Pain · 01
Enquiries land after hours. Conversions don't wait.
DMs and form fills arrive at 9pm onwards. Your front desk sees them in the morning — after the patient has already booked elsewhere.
Industry · Aesthetics · Live playbook
Answer every treatment enquiry. Even at midnight.
Aesthetics enquiries land on Instagram at 11pm and convert by morning — for someone. BYAI answers in seconds, qualifies, captures a deposit if you take one, books the consult, and respects the rules around cosmetic claims.
AI Treatment Coordinator
Example DMIllustrative
- 11:42 pmLead
Hi — interested in lip filler. Do you have anything this weekend?
- 11:42 pmBYAI
Welcome — Sat 10am and 2pm available with Dr. M. Have you had treatment with us before?
- 11:43 pmLead
First time. Can I get a price?
- 11:43 pmBYAI
Consults are $80 (credited to treatment). I can hold 10am — would you like to lock it in?
Why this matters in aesthetics
The enquiries you don't answer are the ones a competitor does.
Aesthetic patients scroll at night, decide in days, and pay deposits to the clinic that answered first.
Pain · 02
High-value treatments never get followed up properly.
Surgical consults, packages, ongoing programs — the enquiries that justify months of revenue. Nobody has the time to chase them as a real human would.
Pain · 03
Missed calls land in voicemail. The patient moves on.
Phones miss aesthetics-specific questions your reception can't always answer mid-treatment. The lead never calls back.
Pain · 04
Rules around claims and photos are easy to break.
TGA, AHPRA, and recent cosmetic surgery reforms tightly regulate how treatments are described and reviewed. One careless reply can become a complaint.
The math
What missing enquiries costs your clinic.
Tune the sliders for your business. We'll recompute the recovery opportunity in real time.
ROI estimator
What does missing enquiries cost you?
Move the sliders to match your business. We’ll recompute the recovery opportunity in real time.
80
35%
$2,500
22%
28
Enquiries lost · per month
6
Recoverable consults · per month
$15.4k
Revenue recovered · monthly
$185k
Revenue recovered · annual · $184,800
— Illustrative. Your numbers may vary.
How it works · for aesthetics
From enquiry to action, in five steps.
The same loop, tuned for your industry's workflows and your systems of record.
Step · 01
Capture
Phone, SMS, Instagram, Facebook, web chat, WhatsApp, email — every enquiry channel wired in.
Step · 02
Answer
Under 60 seconds, in the patient's language, in your clinic's voice — within TGA-aligned guardrails.
Step · 03
Qualify
Treatment of interest, prior history, age-of-consent checks, contraindications you ask about.
Step · 04
Book
Books the consult, takes the deposit if you require one, sends pre-consult forms automatically.
Step · 05
Sync
Patient record, transcript, outcome, and next step land in your PMS or CRM with audit trail.
Full scenario coverage
Every conversation a treatment coordinator handles.
The agent runs the whole patient journey — not just the first DM.
Scenario · 01 · New enquiry
First-time treatment enquiry.
Answers in under a minute, qualifies, books the consult, captures the deposit and pre-consult medical questions.
Scenario · 02 · Recall
Recall & top-up reminders.
Reaches out at the right interval for fillers, anti-wrinkle, laser packages — books the follow-up at the time the patient prefers.
Scenario · 03 · Deposit
Deposit capture for high-value bookings.
Takes the deposit in the conversation, applies it to the consult, reduces no-shows without a cold transactional vibe.
Scenario · 04 · No-show
No-show recovery.
Reaches out the same day, in the right tone, offers a rebook — captures a new deposit where required.
Scenario · 05 · Reminders
Pre-treatment reminders & prep.
Sends reminders, answers prep questions (sun exposure, blood thinners, photo prep) — escalates clinical concerns to staff.
Scenario · 06 · Post-treatment
Post-treatment check-in.
Checks in after treatment for healing, satisfaction, and booking the next visit — captures complications and routes to clinician.
All-channel coverage
Customers reach out where they live. The agent meets them there.
Including the channels your team can't watch around the clock.
Phone
Inbound + outbound
SMS
Two-way + reminders
Web chat
Live in-page
Social DMs
Instagram + Facebook
WhatsApp
Business API
Email
Inbound triage
Compliance posture · aesthetics
Built with TGA, AHPRA cosmetic guidelines, and the Privacy Act in mind.
Cosmetic and aesthetic advertising is among the most regulated areas in healthcare. We bake the rules into the conversation, not the settings page.
TGA · Therapeutic Goods Advertising
Prescription-only product references, controlled.
The agent is configured to discuss treatments without naming prescription-only substances or making prohibited claims. Pricing of S4 items is handled carefully.
AHPRA · Cosmetic surgery guidance
No outcome promises. Clinical questions routed to clinicians.
Aligned with AHPRA's 2023 cosmetic surgery reforms — the agent never promises outcomes and routes diagnostic questions to your clinicians.
Testimonials & before/afters
Service-experience reviews · permitted. Clinical testimonials · not.
The agent recognises the line between asking 'how was your visit?' and soliciting clinical testimonials, which AHPRA prohibits.
Privacy Act · Health information
Sensitive data handled like sensitive data.
Health information is sensitive personal information under APP. Encrypted in transit and at rest, role-based access, retained only as long as required.
— BYAI is designed to align with these frameworks. Obtain your own compliance review before deployment.
Trust & controls
You stay in control. The agent is your team's tool.
Configured by you, operated under your rules, with the kill switch in your hands.
Control · 01
Human handoff.
Any customer can ask for a person. Edge cases route to the right team member with full context.
Control · 02
Full transcript.
Every conversation transcribed and linked to your record of truth. Searchable, exportable, auditable.
Control · 03
Kill switch.
Pause any channel — or all of them — instantly. Resume when you're ready, no deployment.
Control · 04
Scoped access.
Role-based access for your team. Customer data lives where you live. We retain only what's needed.
Outcomes
What changes when no DM goes unanswered.
Pilot results vary by clinic, channel mix, and treatment mix. Numbers below are illustrative.
<60s
First reply on every channel
24/7
Coverage with no extra staffing
+44%
DM enquiries converted to consults
— Illustrative
−28%
No-shows on deposit-required consults
— Illustrative
Implementation
Live in four weeks.
A focused, supervised rollout — never a re-platforming of your business.
Step · Week 01
Discovery
Where leads come from, what your team handles today, what your brand sounds like, what wins look like.
Step · Week 02
Build
Voice, scenarios, CRM and channel integration, compliance posture — wired into your real systems.
Step · Week 03
Supervised pilot
Launch on a focused slice — one clinic or one channel — with your team reviewing every conversation.
Step · Week 04
Wide live
All channels, all locations. Review queue keeps tuning the agent on the rails your team sets.
Commercial model
Three layers. No surprises.
Subscription for the platform, usage for the volume, a pilot to lower the risk of saying yes.
01 · Subscription
Platform.
Monthly, per clinic. Covers the agent, integrations, review tooling, audit trail.
- Per-clinic pricing
- Unlimited channels
- Review console + reporting
02 · Usage
Conversations.
Per-conversation and per-minute for voice. Predictable, capped, visible — no billing surprises.
- Per-conversation rate
- Per-minute voice
- Monthly cap
03 · Pilot
Risk-light start.
A scoped pilot on one clinic or one stream of leads. Defined success criteria, kill switch, exit clause.
- Scoped to one clinic
- Defined success criteria
- Exit clause built in
— Specific pricing is shared after a short discovery so the quote reflects your real business and volume.